"or heard about it at a museum or on TV"
Natoma Bay was one of about umpteen bajillion escort carriers built during the war, and did not by any means have a distinguished history. I doubt she's even mentioned in Morrison's "Two Ocean War", which likely would've been the starting point for any research the family (or Carol Bowman) did on the subject once they'd 'decided' that James Leininger was a reincarnated fighter pilot (I'd check, but unfortunately, my copy is 'on loan'). If the kid had said "I was Lieutenant so-and-so, flying from one of the most famous American carriers in the war and I was shot down in the famous Battle of ________", it may've been extremely believable to say that the whole story was picked up from some book or TV documentary. But this is probably one of the most obscure naval aviator combat deaths in all of WWII. Not the sort of thing that would appear in some made-for-TV documentary or even a museum which a 2-year-old (or 5-year-old) would've picked up on.
"The sister being old as sin probably wants to believe her brother got another chance at life and that she to will get another shot. Plus old people fall for that nigerian scam"
Oh, come now. Old people are stupid and will believe anything? And why would a prototypical Christian want or need to believe in reincarnation when Christianity already provides a nice "you'll be in heaven with Jesus if you're a good Churchgoer" narrative? Surely, there's a better argument here than that. (and some fairly young whipper-snappers have fallen for Nigerian email scams as well)
"But as they say extraordinary claims require extraordinary evidence"
I agree. This isn't absolutely definitive, but it is more solid evidence than any other explanation that I have heard of for what happens to people after they croak. I challenge anyone to produce more evidence for an alternative explanation of the life (or lack thereof) after death.
"it would take for than 14 minutes to present that extraordinary evidence."
I would recommend at the very least the book this piece was based on:
http://www.amazon.com/Soul-Survivor-Reincarnation-World-Fighter/dp/0446509337
When you're done with that, I'd recommend Dr. Jim Tucker's "Life Before Life":
http://www.amazon.com/Life-Before-Childrens-Memories-Previous/dp/031237674X
Which in turn, is largely based on Dr. Ian Stevenson's extensive works on the subject, starting with "20 Cases Suggestive of Reincarnation":
http://www.amazon.com/Twenty-Cases-Suggestive-Reincarnation-Enlarged/dp/0813908728
(Other books by Stevenson, the godfather of scientific inquiry into reincarnation, include such sensational titles as "Reincarnation and Biology: A Contribution to the Etiology of Birthmarks and Birth Defects", "Unlearned Language: New Studies in Xenoglossy", and "Where Reincarnation and Biology Intersect").
"but since we're on personal anecdotes"
No need to knock anecdotes. They are, after all, the stories of our (and other peoples') lives.
"1. The parents arn't lying- which, however much we want to trust the nice looking white people, in the past with others has not always proved to be a safe assumption"
This is the 'parents are just making it up to get rich selling non-fiction paperbacks at $5 per copy' argument, although 'imagined' is substituted for 'lied'. I was hoping to get more than this. (and the authors are likely to get, if anything, less than $1 per copy. They would likely make more money, hour for hour, turning in shifts at the local McDonald's)
"2. That the Kid provided the information- This is simply not true in most cases in this story, the kid gives a word, an image, points to a picture, and the parents fill in the blanks, classic cold reading"
"3. The kid was uninfluenced in his statements."
"Natoma" isn't a name I would think a kid would conjure from his imagination; certainly not with names like "Enterprise", "Yorktown, "Hornet", "Wasp", or "Saratoga" floating around in the general consciousness. And in your explanation, the father would've had to track down the name of an unknown figher pilot and 'feed' it back to his son in such a way that (since we're assuming the father isn't lying) the father would believe the son had produced the name indpendently. I just don't see how that could happen, especially if we believe that the parents were skeptical to begin with.
"4. All participants memory is perfect."
No, it is *imperfect". The kid remembered the name of the ship as simply "Natoma", not "Natoma Bay", and he did not remember the last name of the previous (alleged) personality, among other things.
"Just a point about memory"
I wholeheartedly agree with you on the fallibility of human memory, but I would say there are simply too many specific details which were later corroborated (in contrast to your point about memory being contradicted by other evidence), such as: the name of the CVE, the full name of the pilot, the location of the downing, the location of the damage to the plane, the names of the other pilots, the childhood nickname of the sister, etc. to dismiss this on that point alone.