@Brainbomb
"Yanik - the need for marketing, product placement, celebrity appearances in commercials, the arbitrary appearance of a soda can in lawrence of arabia, all of this proves capitalism is about enticement."
and it's enticing because...? the culture supports this stuff. i mean there are sects of amish who are purely capitalistic, and they don't need ANY of that. capitalism expands on culture.
"It is a system. People dont buy things in a vacuum. They have to hear about them, see their favorite athletes in an ad for them (peyton manning selling shit) or in the case of music culture I was making the argument that rap/hip hop sells you and entices you on products more than say rock or country."
but this isn't true. there are plenty of studies that show that marketing can be entirely irrelevant for some industries. we have examples of companies having to make cuts and about to close shop, and destroying their entire marketing department, but then they make the same revenue in terms of volume.
many people in america do buy in a "vacuum" essential price shopping at a store.
"I suppose Rock could sell you on wearing black and getting tattoos and binge drinking?"
yes but Rock, a cultural phenomenon, promotes this, and capitalism reacts to it. i mean country music promotes a more western style, and the market reacts to that as well.
capitalism is essentially freedom of choice, and what we choose is decided on our culture. perhaps our system can perpetuate certain culture, but capitalism is almost always downstream, and not the catalyst of trends.
recently there's been studies also coming out theorizing at whether or not companies reacting to trends to stay in touch with youth generations, is actually having a negative effect on brand image.
capitalism as an economic system, that reacts to culture.